Bad Girls of Pulp Fiction


This little book was the starting point for the Pin Up range.

" A pin-up girl is a model whose mass-produced pictures see wide appeal as popular culture. Pin-ups are intended for informal display, i.e. meant to be "pinned-up" on a wall."

To me the pin-up woman have always represented glamour and sophistication, and they laid the foundations for the Pop Art movement.

The popularity of the pin-up has ebbed and flowed since the first ones appeared as promotional material for burlesque performers in the early 20th century, reaching their peak during and just after WWII, and finding a recent resurgence with the development of modern burlesque and cabaret shows.

Betty Grable pin-up
Betty Grable

It was during this period that the drawings and illustrations became more prevalent than the photographs, and also more inclined towards highlighting the woman's sexuality over her natural beauty.

" The 1932 Esquire "men's" magazine featured many drawings and "girlie" cartoons but was most famous for its Vargas girls. Prior to World War II they were praised for their beauty and less focus was on their sexuality. However, during the war, the drawings transformed into women playing dress-up in military drag and drawn in seductive manners ".

The inter-war period ( 1920's - 1940's) particularly in the USA, has always had a particular charm for me. I love the style and elegance of it. The beautiful coach built cars, the emergence of the skyscrapers, the epic big-budget movies, the sharp-suited gangsters and the glamour girls in their silk and sequins, the hedonistic, nothing can hurt us approach to everything they done.

It makes me want to use words like 'suave', that too me defines the era, and it's a place I'll be returning to for inspiration for future collections. But for now I'm kicking things off with a tribute to the Pin-up girls and everything they gave us - pop art, glamour, burlesque, tattoo's, Dita Von Tease, sharp and sexy style, curves, and so much more.